member, this month we caught up with Cam Luby from Optus. We got to know our latest RESET speakers a little better and we loved reading Mutinex's latest report. All enclosed along with news and events from AANA.
Meet Cam Luby, Head of Consumer Marketing at Optus. With over 20 years of experience spanning Google, Goodby Silverstein & Partners, and Naked Communications, Cam is all about delivering impactful commercial outcomes.
In this conversation Nicolette, dives into what it takes to rebuild trust, what fuels his optimism, and the strategies Optus is using to demonstrate value in a competitive market.
RESET 2025: Meet the Trailblazers Redefining Growth
We’re turning up the heat on RESET for GROWTH with an unmissable lineup of speakers taking to the stage. These visionary leaders are ready to share their bold strategies and insights that have driven remarkable business growth.
You will hear from:
🐾Joe Brumm, Creator of Bluey: ‘Crafting Success: Leadership Lessons’
🌮Steven Marks, Founder & Co-CEO Guzman y Gomez: ‘From Vision to Global Sensation, The Guzman y Gomez Growth Story’
➡️ Sherilyn Shackell, Founder & Global CEO, The Marketing Academy: ‘CMOs Unleashed’
More speakers dropping soon, but for more on these visionaries visit the RESET speakers page.
As we kick off 2025, marketers face tough choices around media investment. With budget allocations more uncertain than ever, are marketers scrambling for efficiencies or stretch for effectiveness? And can they do both?
'From Data to Decisions' A Breakfast Masterclass with Gain Theory
Join AANA and Gain Theory for a session that brings together leading CMOs Tamara Howe (CMO of SunRice), Susan Coghill (CMO for Tourism Australia) Naomi Gorringe (Head of Marketing at Southern Cross Austereo -SCA), and Jyane Quek, (Singapore - Global Head, Planning & Effectiveness, Corporate Affairs, Brand & Marketing) Standard Chartered for an interesting discussion on how to best use Data to drive business decisions.
📍Sydney: Thurs 10 April, 8:30 - 10:30am | WPP Sydney Campus
This event is free of charge for members. Non-member tickets are $200.
CEO Josh Faulks states, 'The big question is whether or not this is the solution, or is it MMM ...'. Read the full article to get up to date on the latest with cross media Measurment system in Australia.
AANA reinforces commitment to responsible advertising
‘The advertising industry has an important role to play in the fight against greenwashing.’ said Josh when discussing the Environmental Claims Code launch with Mediaweek.